| |
|  |
More Information
Overall Rating:
Not Rated
Pay Per Click Universe Recommends: AdWatcher - 100% Click Fraud Protection.
Concerned about click fraud? Protect your online advertising dollars with the world's most trusted & accurate click fraud solution on the market today. AdWatcher will put a stop to competitors and fraudsters who are looking to drain your hard earned advertising budget. Test-Drive AdWatcher For FREE For 30 Days!
Quintura started out as an application that you had to download in order to use to search the web, but has since developed into a standalone search engine, with possibilities for keyword research that make it more than just another place to search for a needed product or service (hence its placement here in the Tools section as opposed to Pay-Per-Click Search Engines).
The significant difference that Quintura brings to the table is its portrayal of search results as a cloud in addition to the expected text results. Drawing its content from Yahoo!, Quintura reproduces those results and then adds a cloud of keywords extracted from those results. By hovering over the resultant tag cloud results, the searcher can refine the results further. Quintura also includes image search and a video search (provided by blinkx). One can save items in the cloud, delete them, add items, and generally manipulate them to customize search.
So how does this help with keyword research for those engaged in pay-per-click advertising? Quintura can serve as an additional tool in your quest to find relevant keywords for ad and search campaigns. As well, the visual nature of its results make Quintura a more appealing choice to some searchers or either a once-in-a-while or consistent basis. Using Quintura, you can run search queries, see what keywords and phrases come up from the sites that show up, and further drill down to investigate those competitors you find amongst the results. In this way, you can refine your keywords use in your advertising campaigns as well as on-page SEO to rank better in search results and be more effective in your ads.
Although not a pay-per-click search engine, Quintura does offer contextual advertising opportunities via their Site Search Engine in an affiliate type arrangement. Participants place the tag cloud on their website and as ads are produced and clicked on by visitors to their site, they earn commissions. Complete analytical results and reports are also available to those who take part.
Quintura also offers a service designed to be kid-friendly that returns filtered results with no sexually explicit material. Apparently, quite a few schools have this version of search installed on their computers and parents of younger children find the assurance of “safe” results and the visual presentation makes an easy-to-use option to more standard search possibilities. Therefore, if your products or services are geared towards children, Quintura is worthwhile investigating to see what kind of results and tag clouds come up for searches in your general product/service areas. If the search engine is used in a child’s school environment, it’s possible that is carried over to the home as well.
In the search for keyword precision targeting, there are numerous tools available, for different needs and providing different solutions. Quintura offers something a little bit different from the norm and thus is worth an investigation to see if it can help you. Although tied to Yahoo! search results only, its inclusion as the standard in numerous schools and the drill-down nature of its tag cloud setup are two characteristics that set it apart from other generic keyword tools.
|
|
 |